Our Location

304 North Cardinal St.
Dorchester Center, MA 02124

Portfolio

Megan Petersen Marketing Portfolio

With over 16 years of experience in graphic design, digital marketing, and brand storytelling, I’ve had the privilege of crafting compelling visuals and campaigns across a wide range of industries—including finance, education, nonprofit, tech, and ecommerce. My work blends strategic thinking with creative execution, ensuring that every design not only looks great but also delivers measurable impact. From high-performing marketing campaigns and engaging digital content to brand refreshes and multimedia storytelling, this collection showcases the depth of my expertise and my passion for creating meaningful connections through design.

Website Design and Management

A well-designed website is the backbone of effective digital marketing. I have extensive experience in website design, development, and management, ensuring that every site I work on is visually compelling, user-friendly, and optimized for conversions. From crafting intuitive navigation to implementing SEO best practices, I build websites that enhance brand identity and drive engagement.

I also specialize in email campaign strategy, design, and automation, creating high-performing campaigns that nurture leads, boost customer retention, and drive sales. Whether through compelling visuals, persuasive copywriting, or targeted segmentation, I design emails that not only look beautiful but also deliver measurable results. By leveraging A/B testing, performance analytics, and automation, I ensure that each campaign is optimized for maximum impact.

Email Marketing

I have a proven track record in social media management, crafting and executing strategies that increase engagement, build brand loyalty, and drive conversions. From organic content creation to paid social advertising, I specialize in developing data-driven campaigns that resonate with target audiences across platforms like Facebook, Instagram, LinkedIn, Pinterest, and YouTube. My expertise includes content scheduling, community engagement, influencer collaborations, and performance analytics, ensuring that every post and campaign aligns with business goals. By staying ahead of platform trends and algorithm changes, I continuously optimize social media strategies to maximize reach and impact.

Professional Graphic Design

With over 13 years of experience in graphic design, I specialize in creating visually compelling, brand-aligned designs that communicate messages effectively and leave a lasting impact. My expertise spans print and digital design, including branding, marketing collateral, social media graphics, website assets, advertising materials, and multimedia content. I have a keen eye for typography, color theory, and layout design, ensuring that every project not only looks professional but also serves a strategic purpose. Whether crafting bold campaign visuals, engaging infographics, or polished corporate materials, I thrive on using design to elevate brand identity and drive audience engagement.

Logo Example
Logo & Identity Design
Annual Report Design Example
Annual Report Design
Campaign Sticker Example
Print Materials Design

I love transforming raw footage into engaging, high-quality content that captivates audiences. From brand storytelling and promotional videos to social media clips and educational content, I craft videos that align with marketing goals and enhance brand presence. My expertise includes scripting, filming, and post-production editing using industry-standard tools such as Adobe Premiere Pro. By incorporating dynamic visuals, smooth transitions, and compelling narratives, I ensure that every video delivers a polished, professional, and impactful final product.

I can craft brand-aligned copy that connects with audiences and drives action. Whether it’s website content, email campaigns, social media captions, or ad copy, I focus on engaging storytelling, clear messaging, and persuasive language to enhance brand voice. In addition, I can also humanizing AI-generated writing, refining content to ensure it feels natural and emotionally resonant while maintaining efficiency. By blending data-driven strategy with creative writing, I develop copy that not only informs but also inspires.

Let’s Connect & Create Something Great

Great design and marketing makes an impact. Whether you’re looking for engaging visuals, data-driven campaigns, compelling copy, or a fresh perspective on your brand, I’m here to help bring your vision to life. I thrive on collaboration and would love the opportunity to discuss how we can work together to elevate your brand and achieve your goals. Feel free to reach out, and let’s create something amazing!